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Author
Hendrick, Christopher
Title
An exploratory investigation into the use of digital media as a marketing communications tool from the perspective of the pharmaceutical
company
/ Christopher Hendrick
Imprint
Dublin : DIT, 2012
LOCATION
CALL NO.
STATUS
Aungier St. Theses
Upper Floor
LIB USE ONLY
Description
106p. ; 31 cm.
Thesis
Dissertation submitted for MSc in Marketing, 2012
Subject
Digital Media
Pharmaceuticals
Communication in marketing
Dissertations -- DIT -- Aungier Street -- DT344 MSc in Marketing
Permanent Link/Book Mark http://library.dit.ie/record=b2243429~S0
