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DISSERTATION
Author McGrath, Eimear

Title Competitive advantage : sustainable or transient? : a case study from the Irish outdoor media industry / Eimear McGrath

Imprint Dublin : DIT, 2013
LOCATION CALL NO. STATUS
 Aungier St. Theses  Upper floor    LIB USE ONLY
Description 79 p. ; 31 cm.
Thesis Dissertation submitted for MSc in Strategic Management, 2013.
Subject Ireland
Dissertations -- DIT -- Aungier Street -- DT346 -- MSc in Strategic Management.
Dissertations -- DIT -- Aungier Street -- DT349 -- MSc in Strategic Management.
Media -- Ireland
Strategic management
Permanent Link/Book Mark http://library.dit.ie/record=b2834868~S0